by Melissa Ward | Marketing
I recently participated on a panel for the Tech Valley Not For Profit Council on how to effectively use Web 2.0 in Not For Profit marketing efforts. By the time I and the 2 other panelists were finished, the majority of the attendees’ heads were spinning with...
by Melissa Ward | Marketing
Everyone talks about how to get people on your mailing list – but what do you do with them once they are there? Common practice is to get a big list going then break it down into smaller pieces. Set up an autoresponder to send out a newsletter to keep in touch...
by Melissa Ward | Marketing
A lot of people are lured by affiliate marketing because it can be financially rewarding, even if you just stay at home. Affiliate marketing programs are best alternatives to those who are sick and tired of their arduous daily work just to climb up the venerated...
by Melissa Ward | Marketing
To those who are not familiar with affiliate marketing, two-tier could be a new term to you but to those who are involved in this kind of money-making experience; it could mean a stream of income. Two-tier is an enticing feature of a particular affiliate program...
by Melissa Ward | Marketing
The humdrum existence of going to the office day after day doing the usual 9-5 shift is a trying task for those who have lived all their lives doing so. This is why the convenience of doing work at home under amazingly flexible working hours is a dazzling prospect to...
by Melissa Ward | Marketing, Social Media Markeing
Over the past few months there have been several cases of mistaken or deliberate concealment of identity and corporate brands. Not all misrepresentations have been malicious. “Janet” pretended to be a representative of Exxon Mobile Corp, answering questions about the...