When you are marketing your products and services, it’s easy to get caught up in the process and forget the basics.
Recently, I saw a video on TED (below). The premise was simple. Ask the intended audiance what they like, give it to them and the end result […]
What tool do you currently have in your tool box that has the capacity to reach hundreds or thousand of prospects that costs you pennies a day? The answer: Your Website.
Most Websites have a one time fixed upfront cost and a monthly or annual hosting fee. Once […]
As we close the door on 2010 and open to 2011, I have a thought I’d like to share…
There are still a lot of people doing it wrong.
The big take aways:
Sponsored in part by NewWard Development, LLC.
Help a girl out… will ya?
I don’t mind those Facebook emails that get sent out to 25 people. What I do mind is the “Reply All’s” I get in return. I don’t need to see everyone’s responses (I don’t want to either).
So – here’s a tip to reply to […]
As I kid, I can remember the Sesame Street song telling me to shut off the water while I brush my teeth. It seemed silly to me at the time. After all, how much am I really saving in just my one little house?
I have watched the whole Gap fiasco with interest.
For those of you who don’t know, GAP quietly launched a new logo last week. The onslaught of responses they received forced the company to bring its old logo back. They took a “we were only joking” sort […]
When you attach a link to your fan page, Facebook makes it an indirect link, but if you write the raw link in your status (not attached) it becomes a direct link.
See examples 1 and 2 here http://www.insidefacebook.com/2009/07/13/seo-facebook-pages-10-key-strategies/
Also, make sure to take […]
You’ve heard the phrase… Freedom isn’t free.
Sex isn’t free either.
Both take time, physical resources and an emotional investment.
Social Media Marketing isn’t free either. Just because there is no cash exchange doesn’t mean it doesn’t cost you to participate in Social Media Marketing.
Assume you make $100 per hour. Assume […]
Have you ever walked into a room and felt the mood?
Have you ever cried at the movies?
Have you ever yelled at the television during a football game?
These are example of empathy. Our ability to become involved with and connected to the people around us.
Leaders must be empathetic. […]
