Asking Your Audience Works

Asking Your Audience Works

When you are marketing your products and services, it’s easy to get caught up in the process and forget the basics. Recently, I saw a video on TED (below).  The premise was simple. Ask the intended audiance what they like, give it to them and the end result is a...

The Rules of Engagement

As we close the door on 2010 and open to 2011, I have a thought I’d like to share… There are still a lot of people doing it wrong. Image by fredcavazza via Flickr They are using social media as a platform to yell, blast and spam out their goods and...