by Melissa Ward | Business Development, Marketing
While there may be hundreds or thousands of people who share your “job title” there is only one person who does what you do – YOU! How do you define what you do to others? How do you make yourself stand out in the crowd? Step 1 – Define your purpose. What is it...
by Melissa Ward | Social Media Markeing
In today’s marketplace one way communication mediums such as print, radio and television are not enough to get the sale. Potential customers want interaction and most importantly to feel like they have a stake in your product or service. Opening up a two way...
by Melissa Ward | Social Media Markeing
Do you have digital camcorder? If so, put it to work for you! A 2 or 3 min. video will let your potential customers get to know your face and voice. Talk to them, share your insights with them and reap the benefits of “putting yourself out there” in public. If you...
by Melissa Ward | Social Media Markeing
Most Internet users have heard of Search Engine Marketing (SEO) but the new “buzz word” in the Internet Marketing world is Social Media Optimization (SMO). SMO tactics are used to drive large amounts of people to a web site through new channels. Google and...
