It’s easy to talk about the mechanics of marketing yourself online. The “how to’s” in setting up profile pages, twitter accounts, fan pages and the like. What is more difficult is explaining the how you should go about marketing yourself. On one hand, the concept is simple, […]
HUGE congratulations to Rebecca DuBios owner of the Capital Region Coffee News for receiving recognition as the most improved franchise out of the 1,100 franchises world wide.
Rebecca’s hard work and dedication (and laser like focus) has earned her this esteemed honor. Becs (as I like […]
You’ve seen one fan page, you’ve seen them all – right?
Facebook Fan pages can be customized to give your fans (and not yet fans) an experience that is unique to your business and style.
First step is to give fans and not yet fans two seperate landing pages […]
A Social Media Experiment.
On all of the social media sites I can be found on I have a photo of me. It is my “avatar”, my face, my “brand”. I will tweak them once in a while, make a change, update it usually with little or no […]
The first thing you need to know about the new Facebook Fan Pages is that they are open to the public. People no longer need to be a member of Facebook to be able to see your business / organization’s fan page. This, in my opinion, is […]
Many of my seminar participants wonder how to “advertise” their Facebook profile. Luckily Facebook makes it very easy to spread the word about your profile and business page.
Log into Facebook and go to http://www.facebook.com/badges.php
The default badge is your profile picture and your name. For email […]
My father loves telling stories about when he was a kid. The whole family would gather in the living room and listen to the radio. Back then (he was born in 1927) radio wasn’t about music, it was about stories. Everyone in the room would be silent […]