by Melissa Ward | Marketing, Social Media Markeing
Have you ever walked into a room and felt the mood? Have you ever cried at the movies? Have you ever yelled at the television during a football game? These are example of empathy. Our ability to become involved with and connected to the people around us. Leaders must...
by Melissa Ward | Marketing, Social Media Markeing
Facebook has begun to roll out their new design. 3 things I love about it The search bar will be centered across the top of the screen, giving it more prominence. I find the search bar invaluable to quickly jump from page to page or profile to profile and hope its...
by Melissa Ward | Marketing, Social Media Markeing
Let’s start off with what the purpose of Facebook is: “Facebook is not just a website. It is also a service for sharing your information on Facebook-enhanced applications and websites.” Facebook wants you to share. Facebook encourages you to share....
by Melissa Ward | Marketing, Social Media Markeing
Did you notice this on your Fan page this morning? The morning following Mark Zuckerberg’s open letter to Facebook we have a new icon on Fan Pages that allows you to target a sub-set of your fans. You can customize who sees your status update, photo, link,...
by Melissa Ward | Marketing, Social Media Markeing
It’s easy to talk about the mechanics of marketing yourself online. The “how to’s” in setting up profile pages, twitter accounts, fan pages and the like. What is more difficult is explaining the how you should go about marketing yourself. On one hand, the concept...
