by Melissa Ward | Marketing
What Can You Do With all That Content? There are many of us who post blogs or record podcasts (audio) and video posts. The question is, now that you have all of that valuable content, what can you do with it? First, let me start off by saying that I am not suggesting...
by Melissa Ward | Social Media Markeing
When I was a kid there was a commercial on TV about an electronics store called Crazy Eddie’s. Eddie would get on my screen and start screaming at me to visit his store because he had the best prices around. I recoiled from the television thinking this loud,...
by Melissa Ward | Business Development, Marketing
While there may be hundreds or thousands of people who share your “job title” there is only one person who does what you do – YOU! How do you define what you do to others? How do you make yourself stand out in the crowd? Step 1 – Define your purpose. What is it...
by Melissa Ward | Business Development, Marketing
A friend of mine is remodeling her kitchen. Let’s call her Sherry. Now Sherry has put a great deal of thought into the “perfect kitchen”, she saw it in her mind before it became a reality. The perfect red cherry hardwood floor, matching cabinets,...
by Melissa Ward | Social Media Markeing
I responded to a post in a Facebook group and I thought the point was important enough to carry over to here. The statement was made that you should not friend people just to sell them on social networking sites such as Facebook. My reply: I’d like to take a...