by Melissa Ward | Marketing
1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated. 2. Offer additional value on your website. For affiliates and partners you can place...
by Melissa Ward | Social Media Markeing
I love tools that give me maximum exposure with minimal effort. I use Twitter Feed (www.twitterfeed.com) to move posts from my blog to my twitter profile. My twitter profile links into my Facebook status – and poof – one writing is now in front of...
by Melissa Ward | Marketing
If your brick and mortar store front depends on local business – then your web site needs to be found in local search engines. Not only should you use your city, town and county in the title bar of your web page and have you physical address in the content, but...
by Melissa Ward | Marketing
Due to the nature of my business I keep myself in the public eye, so to speak, through advertising and marketing online. I like knowing that I am accessible to my clients and the people / businesses that can gain knowledge and insight into how to better marketing...
by Melissa Ward | Business Development, Marketing
While there may be hundreds or thousands of people who share your “job title” there is only one person who does what you do – YOU! How do you define what you do to others? How do you make yourself stand out in the crowd? Step 1 – Define your purpose. What is it...