Your Social Media Toolbox Blog
Updates to Facebook’s Privacy Policy
Facebook has updated their privacy policy and statement of rights and responsibilities once again. Nothing really struck me as "big" when I read through them. As a matter of fact, they were quite clean and more transparent then I've seen in the past. Here are a few...
What Does Your Blog Say?
I decided to let my blog speak for itself and see what it came up with... you can do the same at http://www.wordle.net/ Check out my Word cloud made with WordItOut
Social Media Marketing, Free is NOT Free
You've heard the phrase... Freedom isn't free. Sex isn't free either. Both take time, physical resources and an emotional investment. Social Media Marketing isn't free either. Just because there is no cash exchange doesn't mean it doesn't cost you to participate in...
Social Media Empathy
Have you ever walked into a room and felt the mood? Have you ever cried at the movies? Have you ever yelled at the television during a football game? These are example of empathy. Our ability to become involved with and connected to the people around us. Leaders must...
Noticeable Changes to Facebook are Coming Your Way
Facebook has begun to roll out their new design. 3 things I love about it The search bar will be centered across the top of the screen, giving it more prominence. I find the search bar invaluable to quickly jump from page to page or profile to profile and hope its...
Facebook’s Privacy Settings – what’s the fuss about?
Let's start off with what the purpose of Facebook is: "Facebook is not just a website. It is also a service for sharing your information on Facebook-enhanced applications and websites." Facebook wants you to share. Facebook encourages you to share. If you do not...
Facebook Allows You to Target Content
Did you notice this on your Fan page this morning? The morning following Mark Zuckerberg's open letter to Facebook we have a new icon on Fan Pages that allows you to target a sub-set of your fans. You can customize who sees your status update, photo, link, etc,...
Social Marketing – The Good, Bad and Best Practices – Facebook
Good: You have a personal profile that is about you, your life and your work Bad: Your personal profile is under your company name Best: You have a personal profile that is about you, your life and your work You have a Fan page that is devoted to your work - under...
Everything You Always Wanted to Know About Using Facebook for Business
Below is my Radio interview with Paul Chaney and John Munsell, CEO of Bizzuka. We had a great disucssion about how to use Facebook for Business. We talked a lot about Facebook personal profiles vs. public profiles (aka Fan pages) and what it means to share in the...