Your Social Media Toolbox Blog

Why Should Your Business Use Social Media?

Image by Yann Ropars via Flickr More and more businesses are using social media to get in front of their target audience.  It makes sense, if you are "out there" more, more people can find you.  But Social Media goes beyond that. Being present in Social Media gives...

Facebook Fan Page Custom Landing Tabs

Edit:  Facebook has restored custom landing tabs Facebook changed the rules again... Fan pages with less then 10,000 fans (likes) can no longer set up a custom landing page for people who are not yet fans.   There are only two choices the Wall tab or the Info Tab....

Add a Facebook “Like” button to your Web Site

By adding a like button to your web site, you allow Facebook users to share your content on their Facebook Wall. Like buttons outside of Facebook work the same as they do within Facebook.  When a user clicks the like button, the link to the "liked" page appears on...

Social Media Can Make Tax Time Fun!?!

Let's face it taxes are a necessary evil.  No one wants to do them, think about them or pay them.  So how do income tax prep services get us engaged in their brand without reminding us how crappy taxes are? A while back I read Jason Fall's case study on H&R Block....

Updates to Facebook’s Privacy Policy

Facebook has updated their privacy policy and statement of rights and responsibilities once again.  Nothing really struck me as "big" when I read through them.  As a matter of fact, they were quite clean and more transparent then I've seen in the past.  Here are a few...

What Does Your Blog Say?

I decided to let my blog speak for itself and see what it came up with... you can do the same at http://www.wordle.net/ Check out my  Word cloud made with WordItOut

Social Media Marketing, Free is NOT Free

You've heard the phrase... Freedom isn't free. Sex isn't free either. Both take time, physical resources and an emotional investment. Social Media Marketing isn't free either.  Just because there is no cash exchange doesn't mean it doesn't cost you to participate in...