by Melissa Ward-Rathbun | Business Development
If there’s one certainty in business, it’s that change will find you—whether you’re ready or not. As small business owners, every new platform, algorithm update, and shifting trend can feel like a tidal wave, demanding adaptability and resilience just to stay afloat....
by Melissa Ward-Rathbun | Business Development
How many business ideas have you had? How many ideas have you implemented? Did they work? I’m sure some did. But to be truly successful in your business, you need to be committed. By committed, I mean, believe in it with all your heart and soul. You need to know that...
by Melissa Ward-Rathbun | Business Development
In the age of coronavirus, it has become more important than ever for every business – large or small – to have the ability to reach their customers in the digital realm. With thousands of businesses shutting their physical doors, the need to throw open...
by Melissa Ward | Business Development, Social Media Markeing
Let’s face it, when it comes to going “viral” there are few tools that out pace social media. The exact tools may differ, but with passion behind the project, goals outlined and a good strategy, social media can increase awareness and fund raising....
by Melissa Ward | Business Development, Marketing, Social Media Markeing
The big take aways: Transparency Relevance / Ask your audience how they want to receive information Brevity / Learn to write Top of mind Sponsored in part by NewWard Development, LLC. Visit the Social Media Club of Tech Valley to learn more or visit us on Facebook!...
by Melissa Ward | Business Development, Marketing, Social Media Markeing
During yesterday’s seminar one theme that kept cropping up is “How is this going to benefit my business?” The key to online networking lies in being subtle. When you are there to offer your information for the benefit of the community, people start paying...