Understanding Instagram Guides

Understanding Instagram Guides

Guides are the latest feature that Instagram has released to creators. As Instagram guides are still new, there are a lot of advantages to being some of the first users to start to produce incredible content on this new form of post. There are a few secrets to...
Being ADA Compliant Also Helps Your SEO

Being ADA Compliant Also Helps Your SEO

Missed opportunities are abound on your web site for improving your search ranking and being able to reach out to audiences who have a disability. What does it mean to be ADA Compliant? The Americans with Disabilities Act (also known as ADA) is a comprehensive civil...
Asking Your Audience Works

Asking Your Audience Works

When you are marketing your products and services, it’s easy to get caught up in the process and forget the basics. Recently, I saw a video on TED (below).  The premise was simple. Ask the intended audiance what they like, give it to them and the end result is a...
Dreams Require Faith and Action

Dreams Require Faith and Action

Dreams do come true. I know you’ve heard that before – but it’s true. I’ve seen dreams come true. My oldest daughter is 20 years old and for as long as I can remember, she has been talking about visiting New Zealand. When The Lord of the Rings Trilogy came out, her...