by Melissa Ward | Marketing, Social Media Markeing
The first thing you need to know about the new Facebook Fan Pages is that they are open to the public. People no longer need to be a member of Facebook to be able to see your business / organization’s fan page. This, in my opinion, is a fabulous upgrade. If...
by Melissa Ward | Marketing, Social Media Markeing
Many of my seminar participants wonder how to “advertise” their Facebook profile. Luckily Facebook makes it very easy to spread the word about your profile and business page. Log into Facebook and go to http://www.facebook.com/badges.php The default...
by Melissa Ward | Marketing, Social Media Markeing
My father loves telling stories about when he was a kid. The whole family would gather in the living room and listen to the radio. Back then (he was born in 1927) radio wasn’t about music, it was about stories. Everyone in the room would be silent during the radio...
by Melissa Ward | Marketing, Social Media Markeing
Image via CrunchBase The short answer is no. People want to do business with people. The whole point of entering the social networking realm is to make personal connections and build your business. While brand recognition is important, it is not as important as...
by Melissa Ward | Marketing, Social Media Markeing
Image via CrunchBase Take a good look at your profile and at the profile of some of your friends. Does your profile give your visitors a real sense for who you are, how you run your business, you philosophy or is it nothing more then a resume? Quick peruse my...
by Melissa Ward | Business Development, Marketing, Social Media Markeing
During yesterday’s seminar one theme that kept cropping up is “How is this going to benefit my business?” The key to online networking lies in being subtle. When you are there to offer your information for the benefit of the community, people start paying...
