by Melissa Ward | Business Development, Marketing, Social Media Markeing
The big take aways: Transparency Relevance / Ask your audience how they want to receive information Brevity / Learn to write Top of mind Sponsored in part by NewWard Development, LLC. Visit the Social Media Club of Tech Valley to learn more or visit us on Facebook!...
by Melissa Ward | Marketing, Social Media Markeing
Help a girl out… will ya? I don’t mind those Facebook emails that get sent out to 25 people. What I do mind is the “Reply All’s” I get in return. I don’t need to see everyone’s responses (I don’t want to either). So...
by Melissa Ward | Marketing
As I kid, I can remember the Sesame Street song telling me to shut off the water while I brush my teeth. It seemed silly to me at the time. After all, how much am I really saving in just my one little house? Little did I know. If my little house and the house next...
by Melissa Ward | Marketing
I have watched the whole Gap fiasco with interest. For those of you who don’t know, GAP quietly launched a new logo last week. The onslaught of responses they received forced the company to bring its old logo back. They took a “we were only...
by Melissa Ward | Marketing, Social Media Markeing
When you attach a link to your fan page, Facebook makes it an indirect link, but if you write the raw link in your status (not attached) it becomes a direct link. See examples 1 and 2 here http://www.insidefacebook.com/2009/07/13/seo-facebook-pages-10-key-strategies/...
by Melissa Ward | Marketing, Social Media Markeing
You’ve heard the phrase… Freedom isn’t free. Sex isn’t free either. Both take time, physical resources and an emotional investment. Social Media Marketing isn’t free either. Just because there is no cash exchange doesn’t mean it...