by Melissa Ward | Marketing
Facebook is a powerful marketing tool for businesses of all sizes. However, managing a Facebook page and running ads can be challenging without the right tools. This is where Facebook Business Manager comes in. In this article, we will discuss the benefits of creating...
by Melissa Ward | Marketing
As social media continues to grow and evolve, Facebook has become an essential platform for businesses to connect with their target audience. One of the most important tools that businesses can use on Facebook is the Facebook Pixel. In this article, we will discuss...
by Melissa Ward | Marketing
Imposter syndrome is a common issue among entrepreneurs, and it can make it difficult for you to market yourself and your business effectively. The fear of being exposed as a fraud or not being good enough can prevent you from sharing your story and building a...
by Melissa Ward | Marketing
When you are marketing your products and services, it’s easy to get caught up in the process and forget the basics. Recently, I saw a video on TED (below). The premise was simple. Ask the intended audiance what they like, give it to them and the end result is a...
by Melissa Ward | Marketing, Social Media Markeing
What tool do you currently have in your tool box that has the capacity to reach hundreds or thousand of prospects that costs you pennies a day? The answer: Your Website. Most Websites have a one time fixed upfront cost and a monthly or annual hosting fee. Once your...
by Melissa Ward | Marketing, Social Media Markeing
As we close the door on 2010 and open to 2011, I have a thought I’d like to share… There are still a lot of people doing it wrong. They are using social media as a platform to yell, blast and spam out their goods and services. At no time do they explain...
