Understanding Google Analytics

Google Analytics is one of the most comprehensive web traffic programs available on the internet. Sign up for your free account by visiting www.google.com/analytics. Once you sign up for an account, you will be given a few lines of code. This code must be placed...

Top 10 tricks to help your webmaster

I can’t take credit for this – but I thought it was great http://www.haineault.com/blog/28/ “In my last blog post I listed a top 10 things that bugs webmasters. I’m not sure if it’s because it was laughable and true or simply because...

The Death of Email Marketing

You’ve probably seen more than one of those “Death of…” reports lately… but there is one method online that will never die. Email marketing. You see, all the guru’s talk about the ‘changes’ taking place online and how a lot of methods that worked a few years, even a...

Free Page Strength Analysis

SEOMoz.org has developed a fantastic tool that calculates something they call “Page Strength” which can be used in to gauge the importance and visibility of any Website or Webpage.  Page Strength score is probably a much more accurate reflection of a Websites...

What’s in it for me? Features vs. Benefits

Ultimately, your web site has to fill a need in your visitors.  It’s not enough to state that your widget is the smallest, the fastest or that you are the best, but you need to express how that additional speed, size or ability is going to serve your visitors.  If you...