by Melissa Ward | Business Development
The news is littered with the potential demise of the icons of corporate America. Citigroup, GM, and the like have fallen pray to the financial markets, economic uncertainty, the “recession”…. or have they? Here is the question I pose… Where is the...
by Melissa Ward | Business Development, Marketing, Social Media Markeing
Social Networking feels like a time consuming task to most of my clients. I find myself spending a lot of time talking with people (clients or not) who just want some answers or at least an inkling as to the benefits of the time invested in the tools. Through my...
by Melissa Ward | Business Development, Marketing
I have been doing a lot of thinking lately about new products, services and web sites. Last night, I grabbed my laptop and sat in front of the fire with Seth Godin’s Tribes playing in the background and just brainstormed. I have seven ideas and I like them all. I...
by Melissa Ward | Business Development, Marketing, Social Media Markeing
According to Wikipedia: Crowdsourcing is a neologism (a word not yet accepted by the mainstream) for the act of taking a task traditionally performed by an employee or contractor, and outsourcing it to an undefined, generally large group of people, in the form of an...
by Melissa Ward | Business Development, Marketing
As an online merchant, your customers cannot see your face. They cannot hear your voice when you are recommending your products, and they cannot see the emotions on your face when you are telling your customers what benefits they can derive out of your products. The...
by Melissa Ward | Business Development
An affiliate marketer may have all the things needed for him to be able to succeed in a business such as affiliate marketing. He may have the necessary drive, diligence and perseverance to be able to understand how the system works. He may have all the tools...
