by Melissa Ward-Rathbun | Social Media Markeing
Marketing strategies will not resonate with you if they do not fit into your style. You know video, Twitter and other platforms are great pieces to include in your marketing strategy. But, if hopping on Facebook sucks like life out of you, you will not use...
by Melissa Ward-Rathbun | Social Media Markeing
Are you ready to gear up your online sales this holiday season? Black Friday and Cyber Monday are right around the corner. National Retail Federation (NRF) sees sales in November and December jumping 4.1% to $616.9 billion (excluding autos, gas, and restaurant sales),...
by Melissa Ward-Rathbun | Social Media Markeing
I see too many business owners posting and over posting in the social networks with giving any thought to what they are sharing and how it impacts their bottom line. Doing a social media audit is one method of figuring out how to use your time efficiently. To perform...
by Melissa Ward-Rathbun | Social Media Markeing
I know – it’s a dog eat dog world. Every man/woman for himself. Especially, it seems, if you are in real estate. Agents are 1099’s, they technically work for themselves and live off of commissions. The industry has been designed to create competition even for those...
by Melissa Ward-Rathbun | Social Media Markeing
Increase Engagement One of the most essential parts of posting on Instagram is the engagement your content brings. Your engagement can often be seen as a proxy measurement for how valuable your content is. The higher your engagement, the better. Make sure that your...
by Melissa Ward-Rathbun | Social Media Markeing
Types of Instagram Guides There are a number of different ways you can promote your business through Instagram guides. The three main types of Instagram Guides that can be used in different ways to benefit your business. are products, places, and posts. If you have a...
