What does your LinkedIn Profile say about You?

Take a good look at your profile and at the profile of some of your friends. Does your profile give your visitors a real sense for who you are, how you run your business, you philosophy or is it nothing more then a resume?

Quick peruse my LinkedIn Profile http://www.linkedin.com/in/newward. As you can see I blather on not just about what we do but we include the how and why.

The WHY is the critical aspect.
The why is what makes you different from your competition.
The why is what makes you stand out in a crowd.

Let’s face it, you can throw a rock out your front door and hit a web developer, but I believe that NewWard operates differently then the rest. So our philosophy, our “why” is what I focus on.

What’s your why and how do you convey it to your connections?

Should my Facebook profile be named after my business? »

« How is Social Networking going to benefit my Business?

Tags: linkedinsocial marketingsocial networking

Melissa Ward: Melissa can often be found at the front of a room giving a presentation or hands on training session in one of many areas of Social Media Marketing. Melissa's role is to train businesses how to use Social Media Sites (Facebook, Linkedin, Twitter, YouTube, etc), to get into the “conversation” with the right audience. She also creates and implements Social Media Marketing Strategies on behalf of her clients.

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