In Defense of Raising Money: a Manifesto for NonProfit CEOs

A must read post by Seth Godin for all of my not-for-profit clients

I’m sick of apologizing for being in charge of raising money. 

I work at a great nonprofit organization (1) that is doing great things in the world, one that’s attacking daunting problems in a powerful new way.  I believe in what we do, and think that we may be catalyzing a shift in how the world fights poverty.

So why did one of my mentors – someone with a lot of experience in the non-profit and public sector – tell me not to take this job?  “Be careful,” he said, “You’ll get pigeon-holed.  Once a fundraiser, always a fundraiser.” 

Read the entire post here:  http://sethgodin.typepad.com/seths_blog/2008/10/in-defense-of-r.html