Social network

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How to Remove a Facebook Group

Recently I decided to remove a Facebook Group. Apparently so have a lot of other people, all of whom are having a hard time.  There was no simple button to push so I did some digging, and this is what I found: To delete a Facebook group Log into Facebook Click on groups (or use this link https://www.facebook.com/groups/) Click on Groups you admin Select the group you want to remove Remove ALL members by tapping on each member name and clicking delete Remove all other admins Remove yourself Facebook will remove automatically delete the empty group From Facebook "Note that if you were not the first admin and creator of this group, you will not be able to delete the group unless the group creator has left it voluntarily." This is a chore if your group has a lot of members.  I find it surprising that Facebook has no easy method for selecting multiple members (or all members) in a group to remove them.  On the other hand, I presume that Facebook wants us to use groups with care. The alternative is to archive a group.  By archiving a group: it is not searchable new members can not join no one can post to the group The action is reversible.  So, if you no longer want to administer a group with 1,000 plus members, the "easiest" thing to do is archive it. To archive a group: Log into Facebook Click on groups Click on Groups you admin Select the group you want to remove Click More below the cover photo. Select Archive Group. Click Confirm. I don't know why Facebook has a one button "delete fan page" but not the same for groups. Related articles Original Page Admins Can No [...]

Facebook Tagging Tips

Tagging on Facebook accomplishes a few things: Notifies the person tagged.  This calls attention to the status update or comment. Notifies the page admin.  Tagging a page can post the status update on that page and bring your friends' attention to the page. Notifies the page admin.  Tagging a page from a page gives both pages more exposure. A tag is a hyperlink.  Making it easy for your friends or fans  to click and visit the  page or person that you’ve tagged.  Your post is usually displayed onto the Wall or Timeline of the Page or friend that you've tagged. Tagging People: When you tag a person in a status update or in a comment, their name is highlighted.  Use the @ symbol before their name.  You must be personally connected to the individual to tag them.  If you are tagging within a group, you can tag any other member of that group, whether you are personally connected to them or not. Tags offer the most notice in photos.  People ALWAYS notice when they are tagged in a photo and that photo then gets shared with your friends and their friends.   Ditto for Video.  Don't abuse this.  Tag people who are actually in the photo.   If the photo is an event flyer, go easy.  This isn't a practice I like, it feels invasive to me, but people do it anyway. Tagging Pages: If you are tagging as a page admin, it's easiest if you "Use Facebook as Page" and tag other pages that way.  Your page must "like" the page you want to tag.  Again use the @ sign in front of the page name.  Remember, business pages can not tag people. You do NOT need to tag if you [...]

Stretching Your Online Marketing Dollar

What tool do you currently have in your tool box that has the capacity to reach hundreds or thousand of prospects that costs you pennies a day? The answer: Your Website. Most Websites have a one time fixed upfront cost and a monthly or annual hosting fee. Once your site is up and running, there is little in terms of financial investment that is required to keep it working for you. There are many tools freely available on the internet that will help you to spread your message and get you noticed. First, look at organizations that you are already a member of, Chambers of Commerce, Professional Associations and Industry Associations. Check out their Websites and see if they have a member listing page. If they do, make sure your Website is listed there and if it is not, contact them and have them put it up. Any activity that you participate in online must have your Website address attached to it. Look for industry related forums that you feel comfortable participating in. Join in and make sure that every post you put up has your Website address in it. Similarly, make sure your Website address is on your email signature. If you like to read blogs that pertain to your industry or even just as a hobby, leave a meaningful comment with your name and Website address in it. Create profiles on LinkedIn, Facebook, Twitter, start a blog, do something that gets you into a conversation with potential customers. The conversation is the most important part of the process. Customers want to talk to you, the business owner. When something goes wrong or they have something to share with you, today’s consumer wants to [...]

Everything You Always Wanted to Know About Using Facebook for Business

Below is my Radio interview with Paul Chaney and John Munsell, CEO of Bizzuka.  We had a great disucssion about how to use Facebook for Business.  We talked a lot about Facebook personal profiles vs. public profiles (aka Fan pages) and what it means to share in the Social Media space. (Plus, it was just a ton of fun!)   You can visit User  Friendly Thinking Radio show at http://www.userfriendlythinking.com/ to listen to all their archived shows. [/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]

Twitter Tips (some basics)

The popularity of Twitter has sparked a whole new level of communication.  Being able to communicate well in 140 characters can be a challenge, but before we even talk about that, there are a few basics to remember: Image via CrunchBase 1)  Have a profile picture:  Leaving the default icon on your profile is just... well... lazy!  Put something up that is uniquely you.  An actual picture would be best, but if you are feeling shy, at least put up your logo or something that is representative of you. 2)  Your web site URL:  If you don't have a web site, then the alternative would be a link to a social networking profile (yes, even MySpace counts).  Something that will give people a closer insight of who you are. 3)  Fill out your profile / bio section:  This is easy and very important.  You must have something to share about yourself, even if it is your favorite hobbies.   Leaving this section blank does nothing to motivate people to follow you.   4)  Post some tweets prior to asking for followers:  How else are people going to know what you are about or hope to share?  Requesting followers with no tweet history is like saying "Hi, I'd like you to buy this widget.  I don't know what this widget is or does but you need one." 5) Your user name:  This should have been first... Select a user name that is either 1) Your name, 2) Your company name or 3) Representative of what you are sharing. Here's the deal:  Twitter is a great platform to position yourself as an expert in your field.  It is a great platform for sharing links and information relevant to what you specialize in.  Yes, there are spammers [...]

The Creation of Community

It’s easy to talk about the mechanics of marketing yourself online.  The “how to’s” in setting up profile pages, twitter accounts, fan pages and the like.  What is more difficult is explaining the how you should go about marketing yourself.  On one hand, the concept is simple, be yourself, share your knowledge and hang out.  Let people come to you.  Being aggressive in today’s market place will result in people recoiling away from you.  On the other, it’s such a different mind set from old “push” marketing principles, that few people really get it. It amazes me how many so called marketers do nothing but post links to content, theirs or other peoples, without revealing a single thing about who they are or why they are there.  What makes them think that this method would create a desire to do business with them?  When I look on my Facebook home page and see the same face over and over again with a series of links – no insights, no sharing – I get a knot in my stomach.  They just don’t get it.  However, I do not disconnect from them.  They serve as a reminder of what I do not want to become.  I always encourage clients to be proud of who they are, what they do and why they do it.  The reality is that their “who” is not going to resonate with every person they come across.  What most have a hard time understanding is:  THAT’S GREAT!  I would rather have a handful of people that are truly interested in me and my work then a throng of thousands who simply tolerate me.  That handful of people will be the ones who engage [...]

Did you lose your Facebook Fan Page list?

Many users have noticed that their Facebook Fan page list has vanished from their INFO tab.  The list of pages and groups is normally at the bottom of the INFO Tab for you to reference and share with your friends. If your list has vanished, go to the Fan Page Browse section here http://www.facebook.com/pages/?browse then select MY PAGES.  A list of the pages you are a fan of will display.  Facebook is aware of the problem, but currently has no date for a fix.  Hope this helps!   Related articles by Zemanta The NEW Facebook Fan Page (newward.com) Twitter to Facebook: 5 Ways to Post to Both (mashable.com)

7 tips to manage your Facebook Fan Page

Like anything else regarding social media marketing, the key in having a successful Facebook fan page is engagement.  What can you provide your fans with that will keep them coming back and interacting with you and your brand? Status Updates:  Update your status at least daily.  What is your company doing or working on?  Ask your fans a question or if they need help with something specific.  The status updates feed into your fans Facebook home page and helps you to create awareness by keeping you or your company / product name in front of them. Discussions:  Ask questions; create a topic that will spark some feedback.  Don’t be afraid to make people think.  You can also help your fans to become stakeholders by asking their input on a new product or service you have in development.  Find out what attributes would be of benefit to them… and remember to let them know you are listening. Wall:  Set your wall to include posts from you AND your fans.  I visit too many pages that hide fans posts, which gives the appearance that there is no activity or interaction on the page.  People will invest the time in conversing with you if you show them you care enough to share their thoughts with other people in your fan base.   You can always delete anything you consider inappropriate. Notes:  If you write a blog, import the RSS feed into your notes so they are automatically updated when ever you post a new blog.   Notes also offer you the chance expand upon an idea or share your thoughts directly with your fans. Media:  Include the photo & video applications.  Let your fans see who you are, what the [...]

7 Non-negotiable Social Networking Rules

1)  Profiles are Personal - Facebook, LinkedIn, etc... profiles are about you.  Use a picture of yourself, talk about yourself, whether it's related to work or it's social.  Your logo is not you - your business is not you.  You may be there to network and promote your business, but people want to do business with people. Image by elycefeliz via Flickr 2)  Stop selling me- Don't talk about how good your "widget" is.  Don't pitch me or tell me that your service can gross me $10,000 a month.  Talk to me, share with me, teach me and I'll listen.  If I like what you have to share, I will come to you for the sale. 3)  I don't NEED your product/service - I need air to breath, food & water to sustain myself, and people to love and love me back, that's about it.  I'll decide if I WANT your product or service based on the value of the conversation we have. 4)  Truth and Transparency - be honest in your opinions and insights.  Own them - show me the real you and you will win my respect and earn my trust even if I do not agree with you. 5)  Move out of "Spam-a-lot" - If I haven't said yes yet, you can stop emailing me, really.  I'll ask you to stop sending me stuff once, if you don't listen - I will remove you as a connection. 6)  The Opt-In is Mine:  Did I opt into your mailing list or did you add me on your own?  If I didn't opt in, there was a reason, do not ever make that decision for me. 7)  Strive to make Connections not Sales:  You and I [...]

Should my Facebook profile be named after my business?

Image via CrunchBase The short answer is no.  People want to do business with people.  The whole point of entering the social networking realm is to make personal connections and build your business.  While brand recognition is important, it is not as important as connecting with your customers and prospective customers.  When I look at a Facebook profile and see a business name, I feel like the person behind the page is hiding behind their logo.  It does not convey that trusting feeling that would make me jump to do business with you. My advice is to create a personal profile and then create a page or a group around your business or products and services.  You are not your business.  You have other interests that you can share with your customers.  You can tell by my profile that I like snowmobiling, own a motorcycle, have kids, etc…  That makes me “human” to the people who will approach me for web consulting.  If I solely focused on NewWard then many of the connections I have made would have never come to fruition.  Be you first – sell second and always be genuine. Who are you online?